We work with established, emerging and new businesses to deliver competitive advantage through actionable consumer insight.
By providing a bespoke service, we enable each of our clients to make more informed business decisions regardless of budget size or previous research experience.
Allegra Insights provides detailed analysis and intelligence to some of the world’s leading retail brands, providing actionable market research and insight into shopper attitudes and behaviour.
Projects undertaken include consumer repertoire and experience measurement, brand tracking and new product development.
Consumer Lifestyle & Technology
Since 2000, Allegra has pioneered research on the technology and consumer lifestyle sectors, including: cycling, renewable energy, health, manufacturing and baby, to help advance thinking and provide clients with invaluable consumer insight, market trends and commercial opportunities.
The Allegra Group is the world’s leading consultancy in the global coffee sector and is the recognised authority on international and national coffee trends.
Allegra’s experienced analysts provide in-depth research, intelligence and data to support beverage strategy development through consumer insight.